Statistics
| Unique monthly visitors
150,000 |
| Average visits
35 percent |
| E-newsletter
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| E-newsletter subscribers
7,000 |
| Revenue
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| Primary revenue source(s)
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| Ad products
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Last Publisher Update
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NJ Spotlight says its mission is to deliver "insight and information on issues critical to New Jersey, with the aim of informing and engaging the state’s communities and businesses." While the site has the support of several foundations, it also has developed a significant revenue stream staging public affairs conferences and webinars
Montclair
New Jersey
07042
2010
- Under umbrella organization with 501c3 status
- LLC
- State
- Emphasize several topics but not cover all the news broadly
- Education & schools
- Government & politics
- Health & medicine
Our other beats are energy, environment and public finance, and through freelancers, we also cover transportation, housing, and economic development.
- Yes, it is the primary focus
@njspotlight
Events are probably most prominent way, although it may not be the highest numbers. We launched our first "NJ Spotlight on Cities" event where we held an all-day conference focusing on urban policy. It drew more than 250 people and was by far our best event yet, with plans now to do it annually. We also hold 5-6 smaller roundtables on specific issues that have up to 100 people each, and probably a half-dozen breakfasts and smaller events for donors and other friends. In each case, it is an opportunity for NJ Spotlight to spread its brand and engage with our most loyal readers, while they can network with each other and learn more on specific issues.
We are often cited by other publications and news outlets.