Michele's List
Building blocks in the emerging local news ecosystem

Visit the site
Statistics
Unique monthly visitors

42,000
Average page views

110,000
Average visits

74,500
E-newsletter

  • Yes, multiple newsletters
E-newsletter subscribers

1800
Facebook followers

21,000
Revenue

  • $51,000 -$100,000
Primary revenue source(s)

  • Local advertising (including web and e-newsletter ads)
Ad products

  • Traditional Web display advertising sold directly by your organization
  • Contextual advertising delivered based on the user or the content (such as Adsense or Outbrain)
  • Sponsored content or native advertising
  • Business directory or shopping site
Paywall

  • No
Distribution

  • Direct to web/mobile
Total personnel/contributor FTE

8.5
Date of most recent publisher update

05/18/2019
Last Publisher Update

  • 2019-05-18 23:28:23 UTC
Racine County Eye
Wisconsin
Racine County Eye

Racine County Eye is a news website that delivers up-to-date news for residents of Racine County. Started the site in January 2014 with the vision of helping to fill a gap in news coverage left by traditional news sources.

Who is in charge?

Denise Lockwood

Job title

Owner

City

Racine

State

Wisconsin

Zip code

53403

Year launched

2013

Tax status

  • LLC

Geographic scope

  • Large city or Metro area

Other geographic focus

Eastern Racine County

Population of coverage area

130000

Scope of coverage

  • General news or a number of topics that are not necessarily closely related to each other

Primary focus

  • Current news and events

Topics of coverage

  • Business in coverage area
  • Crime & justice
  • Environment
  • Government
  • Planning & development

Watchdog journalism?

  • Yes, occasional

Facebook link

https://www.facebook.com/racinecountyeye

Site Twitter handle

@racinecountyeye

Effective engagement practice

Push notifications, daily email newsletter, Facebook

In the news

You're out of prison now you have to get your driver's license back
https://www.washingtonpost.com/outlook/youre-out-of-prison-now-you-have-to-get-your-drivers-license-back/2019/04/04/9e8325f8-5651-11e9-8ef3-fbd41a2ce4d5_story.html?fbclid=IwAR08tLwAHhOIy9P555-rAFqRcd63RIn3osy99DOpehcMjqoT51l7E0damjc&noredirect=on&utm_term=.6a57eec73adf

Parkside Today: Denise Lockwood
https://www.uwp.edu/explore/news/parksidetoday/ptlockwood.cfm